What is email marketing and why is it so important?
Mar 4, 2024 3:23:05 GMT -5
Post by account_disabled on Mar 4, 2024 3:23:05 GMT -5
Email marketing has the highest return on investment (ROI) rate of any other marketing method, with an average return of $42 for every $1 invested.Email marketing or email campaign is a marketing strategy that consists of sending emails to a database of potential and existing customers.
However, it's not just about sending repetitive emails to a list of contacts in the hope that they write back. Rather, it is a strategy that manages to Industry Email List connect and maintain a relationship with prospects and customers.The most successful businesses use these email campaigns that are automatically triggered based on people's specific actions.
By sending these emails based on a specific action, they become timely, personalized, and relevant to people. Given this, prospects and customers will be more likely to open these emails and take the desired action.Do you want to learn more about email marketing? Download our free eBook “Get and Retain More Customers with Email Marketing”.
According to a study by Statista, email is used by more than 4 million people around the world. This means that more than 50% of the world's population uses email as a means of communication.Furthermore, according to IAB Mexico , applications for sending and receiving emails are the second most used mobile application, after social networks.
This is why it is very important that your business uses an email marketing strategy within its communication and marketing plan.A well-implemented email campaign will help you connect with your target market, achieve better communication with your customers, and establish a more effective relationship with your prospects.By sending relevant and timely messages you will have the confidence that your email will not only stay in your recipients' inboxes, but that they will open it and keep you in mind as an authority in the industry.
Having an email marketing campaign is essential to create a relationship with your potential clients and motivate them to do business with you. A well-executed and non-intrusive email campaign can mean the difference between a lost or made sale.
For your current customers, these types of campaigns will ensure that you are always in the consumer's mind, even when they are not yet willing to buy again. You generate trust and loyalty with them so that they become ambassadors of your brand.You won't always have the time and resources to keep track of every action your customers and prospects take, so staying on top of your contact list can be a challenge.
With the help of a specialized tool or platform, you will know exactly who to send an email to, what to send them, and the best time to do it without having to worry about doing this manually.At Capitaltec, we use the best email automation tools, so you only have to worry about configuring your email campaign once, then the system will do the work automatically for you 24 hours a day, 365 days a day. year, even while you sleep! Discover more about our email marketing campaigns here.
However, it's not just about sending repetitive emails to a list of contacts in the hope that they write back. Rather, it is a strategy that manages to Industry Email List connect and maintain a relationship with prospects and customers.The most successful businesses use these email campaigns that are automatically triggered based on people's specific actions.
By sending these emails based on a specific action, they become timely, personalized, and relevant to people. Given this, prospects and customers will be more likely to open these emails and take the desired action.Do you want to learn more about email marketing? Download our free eBook “Get and Retain More Customers with Email Marketing”.
According to a study by Statista, email is used by more than 4 million people around the world. This means that more than 50% of the world's population uses email as a means of communication.Furthermore, according to IAB Mexico , applications for sending and receiving emails are the second most used mobile application, after social networks.
This is why it is very important that your business uses an email marketing strategy within its communication and marketing plan.A well-implemented email campaign will help you connect with your target market, achieve better communication with your customers, and establish a more effective relationship with your prospects.By sending relevant and timely messages you will have the confidence that your email will not only stay in your recipients' inboxes, but that they will open it and keep you in mind as an authority in the industry.
Having an email marketing campaign is essential to create a relationship with your potential clients and motivate them to do business with you. A well-executed and non-intrusive email campaign can mean the difference between a lost or made sale.
For your current customers, these types of campaigns will ensure that you are always in the consumer's mind, even when they are not yet willing to buy again. You generate trust and loyalty with them so that they become ambassadors of your brand.You won't always have the time and resources to keep track of every action your customers and prospects take, so staying on top of your contact list can be a challenge.
With the help of a specialized tool or platform, you will know exactly who to send an email to, what to send them, and the best time to do it without having to worry about doing this manually.At Capitaltec, we use the best email automation tools, so you only have to worry about configuring your email campaign once, then the system will do the work automatically for you 24 hours a day, 365 days a day. year, even while you sleep! Discover more about our email marketing campaigns here.